Middle-Market Modernization Study

A Strategic Imperative for Sustained Growth

Middle-market entrepreneurs and business leaders face unique challenges, often requiring strategic modernization initiatives to survive and thrive. Our objective in commissioning the Middle-Market Modernization Study was straightforward: to help middle-market leaders work on their business and not just in their business by focusing on growth, innovation, and long-term success, rather than just being consumed by day-to-day operations.

521 Businesses surveyed

Qualitative interviews with C-suite executives

13 Industries surveyed

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Insights

The NOAH 3-Step Process for Delivering Insights

01

Understand the client's focus and goals

We begin by conducting deep-levels of market research to gain new depth of knowledge.

02

In-depth market research

Next, we conduct thorough analysis comparing our data with existing research and market intelligence.

03

Rigorous data analysis

Finally, we deliver detailed reports and recommendations you can use to drive your business forward.

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